Promotional Kit
Library and School Partnership
Below are three sample letters addressed to primary school principals, teachers and early childhood educators promoting the TD Summer Reading Club program by asking them to distribute the Club invitations.
We invite librarians to personalize these letters and send them to the educational institutions in your regions.
Letter for Elementary School Principals [RTF 14 KB | PDF 12 KB]
Letter for Elementary School Teachers [RTF 12 KB | PDF 12 KB]
Letter for Early Childhood Educators [RTF 30 KB | PDF 21 KB]
Promotion with the Media
Here are suggestions and tools to support your outreach strategy to kids and parents in your region.
Working with the Media [RTF 22 KB | PDF 22 KB]
Media Advisory or News Release [RTF 15 KB | PDF 14 KB]
Media Interview Tips [RTF 17 KB | PDF 11 KB]
News Release Template [RTF 23 KB | PDF 16 KB]


